Rich Feldman

Blog Info Bitcoin Magazine
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Sep 05 2021

Yes, Bitcoin Is A Brand. Here’s What That Means.

Sep 05 2021 Published at Bitcoin Magazine under tags  culture ideas marketing

There are certain aspects of Bitcoin that resemble a User-Generated Brand.Just as the Apple brand is to tech, McDonald’s is to burgers, Nike is to sneakers and Coke is to cola, so is the Bitcoin brand to cryptocurrency.“Whoa… hold the phone!” you say. “Bitcoin isn’t a brand. It's a currency. Currencies aren’t brands!”Well, that’s a traditional way of looking at...

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